To value, inspire and recognize the continuing worth, productivity and vitality of the Baby Xers – the Baby Boomers and Generation Xers.
A recognized void exists now. We are an entertainment company managed by people who fit this demographic and who are committed to providing content and a platform for this under-represented, high wealth market or will utilize the talent of this demographic in our projects.. No other entertainment company has this as their sole focus. We think experience does matter, and between us, we have 130+ years in entertainment, business and law.
“But my sense in talking to people when I travel is that the film business is not that dissimalr from a lot of other businesses.”
Think Pixar in reverse. We make movies and tv shows geared towards our under-represented market, or utilize the talents of Baby Xers in our projects.
Seriously, who would know our market better than us? We will produce commercially viable and profit generating projects with Baby Xers in mind – such as in themes, actors, directors, writers and the like– but with cross-over appeal.
